How Travel Agencies Can Use Social Media to Promote their Business
Social media has really exploded in recent years, and is now one of the most influential marketing channels for tourism companies. Studies have shown that almost 60% travelers today rely on social media to plan their trips. Social media not only helps travel firms enhance brand awareness, but also strengthen relationships with customers and increase loyalty. However, with so many different social media platforms out there, travel firms need to know how to leverage each platform to get the most out of their social media efforts.
Read this e-book to understand:
- Key social media trends that are affecting the industry
- Introduction to major social platforms and what travel firms can do on each platform to maximize impact
- Social media keys to success and best practices